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  Training by This is Milk - Upskill and Reskill for Digital Transformation
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Digital Transformation
​5 Day Masterclass for Leaders

Digital Transformation is the holy grail of business evolution, or so we’re told.

However, the term itself is hard to define, and more so, setting your business on the right track towards its future, has never been easy.

​As digital and new technologies push us as humans to new frontiers and new expectations, businesses are at risk of falling behind.  Business and Transformation leaders need a breadth of knowledge to set a strategy for the transformation of their businesses, covering Vision setting, Customer-centricity, Technology, Culture, and Leadership.
LEVEL: Senior
COURSE COSTS: £2500 + VAT (per student).
LOCATION: Glasgow
ALTERNATIVE LOCATIONS:  Training locations outside Glasgow priced on request
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Our Digital Transformation Masterclass was developed with leaders, for leaders needing to steer their organisations through the challenges and opportunities afforded by this, the Fourth Industrial Revolution.

​Organisations now require serious transformation; a change of mindset, systems and attitudes, to ensure they stave off competitors and maintain market positions.


We will take you through an active, participatory 5 Day Masterclass covering all the key tenets of digital transformation.

You will leave with both personal development actions and a suite of tools to take forward into driving the transformation agenda within your organisations.

Speak to the team

​Who is this Professional Development Programme for? 

The 5 day programme is relevant for anyone responsible for driving change, transformation and strategy within an organization.
Job titles this may be relevant to are:
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  • ​CEOs and Directors
  • Heads of Department, including HR, learning, technology, operations, & marketing
  • Transformation Leads
  • Programme Leads
  • Strategists
  • Business Architects
  • Senior Change and Digital Professionals
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         During my career, I have completed many professional development courses, however none of the other courses, felt like they had been created solely for people in leadership positions, this course felt like it has been. The modules focus on the skills I need to steer my organisation through the next phase of our development, moving away from legacy systems, cultures and moving the mindset of my employees and senior team to that of an adaptive learning organisation. ​
Katherine - CEO
What competencies will you gain?

 By completing this Masterclass you will skills in:​
  • Strategic Transformation
  • Customer-Centric Research Techniques
  • Visioning
  • Digital Roadmapping
  • Transformational Culture and Leadership​

Learning Outcomes:
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  • Apply the concepts of Digital Transformation to an Organisational Challenge, so that participants can take the concept of Digital Transformation practically back into action  
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  • Use customer-centric techniques and tools to build a vision and strategy for the future of their organisations
 
  • Demonstrate principles of leadership and cultural transformation to work into organisational strategies, including self-identification and reflection techniques to drive future growth
 
  • Produce Digital Roadmaps and Plans to understand the interrelationships of multiple work-streams and projects in the context of Transformation
 
  • Applying technological advancements and possibilities to customer and organisational need
 
  • Applying future skills development to themselves and their organisation to build an always on transformation culture
 
  • Demonstrating visioning, goal setting and planning techniques to set a business agenda towards your future business evolution


​Topics covered in the course
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Module 1:
Day one focuses on defining a vision for digital transformation
  • Reflecting on digital transformation
  • History of digital transformation
  • Key tenets of digital transformation
  • Top 3 things to start a digital transformation
  • Visioning the future
  • Expectations of the world
  • Your organisation in 5 years
  • Setting the expectation for the next 5 days​
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Module 2:
Day two focuses on digital Transformation Matrix & Customer-Centricity
  • Contextualising ‘digital’
  • Digital Transformation Matrix
  • Customer-centricity
  • Components of customer experience
  • Front-stage and backstage service design
  • Customer Experience Mapping
  • Empathy Mapping
  • Proto-personas
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Module 3: 
Day three focuses on Researching for Digital Transformation
  • Briefing research
  • Undertaking research, including desk based, observational, interviews
  • Bias
  • Triangulation
  • Constraints
  • Opportunities
  • Understanding limitations
  • Designing your business around needs
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Module 4: 
Day four focuses on enabling Digital Transformation
  • Technological advancements 
  • Value Proposition 
  • Business Model Canvas 
  • Developing your organisational purpose 
  • Skills for the Future world café 
  • Designing your post digital transformation self 
  • Designing your post digital transformation employee 
  • Skills planning for the future​​ 

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​Module 5:

Day five focuses on Strategies & Leadership for Digital Transformation
  • Creating your digital transformation strategy 
  • The Big Hairy Audacious Goal 
  • Digital Road-mapping 
  • Digital transformation planning 
  • Leadership & followership ​
  • Culture for digital transformation 
  • Stop, Start, Continue
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Training Methodology
This 5 day programme of work is thoroughly interactive with a range of teaching and learning techniques.
We will use:
  • Group discussion
  • Videos
  • Case studies
  • Workshops
  • World Café group work
  • Working alone-together techniques
  • Mapping
  • Fieldwork
  • Workbooks​

Meet the Trainers
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Angela Prentner-Smith
Angela is a highly experienced transformation consultant and trainer. She is the driving force behind This is Milk, and brings passion, enthusiasm and ingenuity to everything she does. Angela forged a career as a strategic business analyst with a specific expertise in digital transformation, customer experience and branding.
She has a particular skill for running innovative workshops and getting to the heart of business problems, and customer needs.
Angela launched the BIMA award winning Digital Transformation Programme to help address the skills for today and tomorrow.
She has  gained over ten years of project experience across a wealth of industries and many more in business and now leads This is Milk managing operations as well as delivering for clients. She also mentors for eSpark, helping start-ups define their services, customer experience and solve their business problems.
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Read more about angela
We have payment and funding options.
Steve Plummer
Steve has over 30 years of experience in business. For the last 20 years, he has specialised in all things digital. Holding roles across 7 boards of Directors, launching and exiting three companies. Across his digital career he has delivered three major transformation programmes successfully. He now consults with major FTSE 100 companies and S.M.E.’s on the digital transformation and roadmapping for digital Transformation projects. One Pebble is Steve’s vehicle to engage with clients of all sizes.

​He has worked closely with This is Milk on research and audits for Skills Development Scotland understanding global best practice in up-skilling and re-skilling national workforces. His work also involves major public-sector activity using technology to transform public services and community engagement.

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read more about steve
Payment & Funding
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BIMA Awards winners This is Milk
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​ALL RIGHTS RESERVED
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Get in touch, we'd love to chat:

​Phone:  Working from home during lockdown, please email for now. Thank you
Location : Suite 3/10, 4 Rogart Street, Glasgow, G40 2AA
Email: training@thisismilk.co.uk
Photos used under Creative Commons from German Development Institute / Deutsches Institut , German Development Institute / Deutsches Institut , vasilisvg, German Development Institute / Deutsches Institut , wuestenigel, Sebastiaan ter Burg, david_terrar
  • Home
  • Courses
    • 12 Month Career Development
    • Digital Transformation Masterclass
    • Short Courses
    • For Businesses
    • For Individuals
    • Payment & Funding
  • Why Us?
    • Team
    • Associate Trainers
  • Contact
  • Consultancy
  • We're Hiring